The challenge in this industry
Generators are large, heavy machines, and the engine and internal parts that buyers care about are hidden inside. Your sales team cannot bring a generator to every client meeting, and a brochure does not show how it will look on site or how it works.
When there is no physical product in the room, each salesperson tends to explain it in their own way, so buyers get a different demo depending on who they meet.
How we help
We give generator manufacturers four ways to show their products without a physical unit: AR that brings the machine into the client's actual space, VR presentations, product demos with a 3D printed miniature, and a standardised sales demo app.
Bring the machine into the client's actual space
With augmented reality on a tablet or phone, a life-size generator appears in the client's own space. The same model also works as an interactive tabletop experience.
What your client experiences:
- A life-size machine in their actual space, so they see exactly how it looks on site
- A 360° walkthrough: they walk around the virtual machine naturally
- A working animation of the machine as it functions
- Feature callouts that show the key selling points on screen during the demo
- An optional guided voiceover that explains the machine's features
Product demos without a physical product
In virtual reality, the client stands next to a life-size generator in a fully immersive environment, with complete presence and scale.
- Natural walkthrough: move around the machine, look up and look inside
- Explore the internal structure and how the machine works
- Watch the machine's working cycle in detail
- Cast the headset to a large TV, so your sales team sees exactly what the client sees
A standardised sales demo app
A digital machine demo tool for tablets and desktops gives every salesperson the same demo. With it, your sales team can:
- Select any model from the product catalogue
- Rotate it in 3D and show it from every angle
- Show exploded views that break down the assembly
- Highlight key USPs, specs and features
- Play a working animation to demonstrate operation
- Explore internal components to explain the engineering
- Show configurations, variants and options
- Display use cases and application scenarios
Related solutions for generator manufacturers
Product visualisation in AR
Your product appears in the real room at actual size on a phone or tablet.
Machine visualisation in VR and mixed reality
Buyers walk around the machine at full size in a headset and look inside it.
3D product configurators
Buyers choose the model and options on a touch screen or tablet.
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Frequently asked questions
How can generator manufacturers demonstrate a generator without bringing a unit?
With AR that places a life-size generator in the client's own space, VR presentations, product demos with a 3D printed miniature, or a standardised sales demo app for tablets and desktops.
Can a client see how a generator will look on site before buying?
Yes. With augmented reality on a tablet or phone, a life-size generator appears in the client's own space, so they see exactly how it looks on site. Clients can walk around it in a 360 degree walkthrough, watch a working animation, see feature callouts on screen and hear an optional guided voiceover. The model also works as a tabletop experience.
How can buyers see inside a generator without opening one?
With a VR demo. The client stands next to a life-size generator in a fully immersive environment. They can walk around it, look up and look inside, explore the internal structure and how the machine works, and watch its working cycle in detail. The headset can be cast to a large TV so the sales team sees the same view.
How can every generator salesperson give the same demo?
With a standardised sales demo app on tablets and desktops. The team can select any catalogue model, rotate it in 3D, show exploded views, highlight USPs and specs, play working animations, explore internal components, and show configurations, variants, options and application scenarios.